Mead is an ancient liquor that in Italy is called idromele, a word that takes its origins from the Greek hydor and méli which mean water and honey.
It was called ambrosia by the Greeks, which was the Olympian Gods drink par excellence, mainly because honey has always been considered a fine product. It was usually consumed not only by the Greeks but also by the Egyptians and the Romans during feasts and important rituals.
It is said that the Celts used mead during their weddings to arouse their virility and their fertility. It was meant to be drunk during an entire lunar cycle after the wedding. For this reason, the term honeymoon seems to take its origins from the use of mead by husbands and wives during that period of time.
Today mead can be found at the medieval village of Contrada della Cerva during the Medieval festival, where it is possible to taste it to recall the sensations of the past.